News
Our latest updates, events, thoughts, product launches and concept design work.
Industrial Design AI Cheatsheet 2025: Where To Plug AI Into Your Product Design Workflow
We mapped proven AI tools to every stage of the double-diamond design process, so product teams can move faster without compromising quality, IP, or compliance. Download the 2-page cheatsheet to see exactly where LLMs, sketch visualisers, generative image tools, and CAD features add value today.
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Competing with Cheap: Designing Sustainable Products in the Era of Throwaway Culture
How can businesses meet their sustainability goals while competing against cheap products built on a linear system of ‘take-make-dispose’?
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Stop Solving Technical Problems. Start Solving People Problems.
Why do 75%-80% of medtech startups fail to make a real impact? Oscar Daws explains how to avoid a common pitfall in MedTech Innovation.
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Meet Tone at MedTech Innovation Expo 2025
MedTech Innovation Expo is just around the corner. Book a meeting with Tone to discuss how we can support you design, develop and deliver breakthrough health and medical products.
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Free Product Design Clinics by Tone
Are you developing, or thinking of developing, a new product? Tone are providing free 45-minute product design and development consultation sessions for the creative and innovation community.
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Tone Talks to Design Week About Creativity and Innovation
Co-founder Oscar Daws shares seven ways creative teams can enhance and expand their creative thinking to drive consistent and meaningful design innovation.
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